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AI Overviews Visualizer

The AI Overviews Visualizer Tool is one of the core SEO tools for beginning to explore how Google includes your content (and their embeddings) in its ChatGPT-like (Large Language Model) response. Google's version is called Google's AI Overviews.

This free AI Overviews tool offered by Market Brew uses pieces of its search engine model to vectorize content and queries, similar to Sentence-BERT, allowing users to visualize their content represented in vector-space, and explore how the inherent embedding structure responds to searches.

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How to Use the AI Overviews Visualizer

The AI Overviews Visualizer is a powerful tool that allows you to explore how Google includes your content in its ChatGPT-like (Large Language Model) response. Here's a step-by-step guide on how to use it:

  1. Enter a URL: In the input field labeled "Enter a URL," type or paste the URL of the webpage you want to analyze.
  2. Perform a Search: Optionally, you can enter a query in the "Query" input field to see how the content on the webpage responds to that specific query.
  3. View Embedding Similarities: Once a URL and a query are entered, the AI Overviews Visualizer will calculate the embedding similarities for the content on the webpage. You will be able to see the maximum similarity, average similarity, top cluster similarity, and more.
  4. Explore DOM Similarity: If you are interested in analyzing the Document Object Model (DOM) structure of the webpage, you can enter a DOM structure or structures as the query. This will show you how the embeddings react to different DOM structures.
  5. Analyze Heading Similarity: The AI Overviews Visualizer also provides a heading similarity analysis. It uses heading vectors and query embeddings to compute cosine similarities, showing the semantic similarity between the headings and the query.
  6. Compare META Title Similarity: Additionally, you can compare the META title of the webpage with a query to see their cosine similarity. This analysis uses META title embeddings and query embeddings.
  7. Explore Cluster Analysis and Pairs: You can also dive into cluster analysis and pairs of embedding segments on the webpage to gain deeper insights into how the content is grouped and related.
  8. View All Website Embeddings (Market Brew Customers Only): If you are a Market Brew customer, you can search all embeddings for a website, view embedding clusters, and search by embeddings to get a comprehensive understanding of how your site is viewed by Google's text classifiers.

That's it! You are now ready to analyze and explore the content and embeddings of webpages using the AI Overviews Visualizer. If you have any further questions or need assistance, feel free to reach out to our support team.

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