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Spotlight Visualizer

The Spotlight Visualizer models one of the four core semantic algorithms that help search engines see your content. This entity-based search engine algorithm uses a knowledge graph (based on WikiData) to perform topic clustering, and entity extraction / disambiguation. The algorithm will show you what your likely topic cluster is, as well as the total content coverage of that topic cluster, expressed as a percentage (an Expertise Score).

This free Spotlight Visualizer tool offered by Market Brew uses pieces of its search engine model to show a partial Spotlight calculation for a web page. Spotlight is an important input into the Spotlight Focus algorithm, a modeled algorithm inside of Market Brew that is consistently correlated with overall rankings.

To discover which groups of pages Google biases using this algorithm, using the most advanced SEO A/B testing platform, we can take care of everything! Check out our AI SEO Modeling Services.

How to Use the Spotlight Visualizer

The Spotlight Visualizer is a powerful tool that illustrates how search engines perceive your content through an entity-based algorithm. This tool utilizes a knowledge graph (based on WikiData) to perform topic clustering, entity extraction, and disambiguation.

  1. Enter a URL: In the input field labeled "Enter a URL," type or paste the URL of the webpage you want to analyze.
  2. View Topic Clusters: Once you enter a URL, the Spotlight Visualizer will display the likely topic clusters associated with your content.
  3. Check Expertise Score: The tool will also provide you with the total content coverage of the identified topic clusters, expressed as a percentage known as the Expertise Score.

That's it! You are now equipped to analyze how search engines view the topical relevance of your content using the Spotlight Visualizer. If you'd like to have us take care of everything, check out our AI SEO Modeling Services.

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