Theme Customization

Customize your layout.
Layout Mode
Menu Mode
Menu Theme

Set the analysis context

Add a page and optional query or prompt once, then open any tool with the same coordinate target.

The page whose entity graph, embeddings, drift, or compressed signal you want to inspect.
Used by embedding and answer-alignment tools when the coordinate needs a query anchor.

Choose the content job

Explore the opportunity, inspect coordinate evidence, repair and test a ranking factor, separate overlapping pages, or see what survives LLM compression. Each plane uses one consistent color.

Fan-out Aligned chunks Duplication
embedding fan-out drifted section page A page B compressed signal chunk A chunk B chunk C chunk D indexed evidence edited preview
Start by expanding the field, then inspect which chunks land near the centroid, then separate overlapping pages or validate new copy.
Re-center when one prompt, a narrow entity list, or literal query wording hides the broader opportunity. Spotlight fans out entities, AI Mode fans out embeddings, and Query Expansion fans out weighted related concepts.
Drill in when the opportunity is known and you need attributable evidence. Inspect chunk geometry, literal terms, page fields, content depth, semantic vectors, BM25, or TF-IDF with the matching analyzer.
Find a cleaner space when pages overlap. Embedding Separation Lab handles duplicated coordinate occupation; Keyword Separation Lab handles repeated keyword footprints. The authoring tools test whether new copy moves into a distinct space.
Check compression when the question is what survives LLM summarization. The summarizer shows what signal is preserved and what disappears.
Repair & Test tools turn one attributable Ranking Sensor factor into an editable preview. Compare scored pages, change the highlighted target field, and measure the same calculation before publishing.

Available tools

Filtered by the selected content job.

Fan Out Embeddings

AI Mode
Fan-out
Defocus from one prompt to the full embedding field

See the centroid your content needs to hit instead of optimizing around a single query or prompt.

Use it when you need to re-center the opportunity before deciding what the page should cover.

Map centroid

Fan Out Entities

Spotlight
Fan-out
See the topic cluster and entity graph

Map the entity fan-out around a page so you can see the full topic cluster and the graph your content needs to capture.

Use it when the page needs broader topical coverage, stronger entity context, or a clearer relationship to the surrounding graph.

Map graph

Preview Spotlight Focus

Spotlight Focus
A/B preview
Compare current and proposed entity focus

Open a crawled page's current Spotlight Focus, paste proposed HTML, and compare the recalculated entity basket before publishing.

Use it when you want to validate whether a rewrite changes the page's primary entity and topic focus while retaining its current incoming anchor text.

Test Spotlight Focus

Inspect and Test Answer Alignment

AI Overviews
Drill-in
Find whether hot chunks reach the top cluster

Compare page chunks to the top embedding cluster, edit the highlighted copy directly, and measure the proposed revision.

Use it when you need evidence that the page is positioned for AI answer selection or want to validate new copy before publishing.

View and edit heatmap

Inspect Coordinate Geometry

Orbital Drift
Drill-in
See which page sections sit on or off coordinate

Use the geometry view to identify the chunks that align with the target coordinate space and the chunks drifting away.

Use it when the page is close but needs section-level realignment before rewriting.

Find drift

See LLM Compression

Summarization
Compress
Understand how LLMs compress your content

See what survives when the page is compressed into a shorter representation and what gets lost in that reduction.

Use it to understand the source signal an LLM is likely to carry forward into summaries, briefs, and answer material.

View compression

Separate Duplicate Embeddings

Embedding Separation Lab
Separate
Move semantically overlapping pages into distinct spaces

Find pages occupying the same embedding coordinate space and test whether revisions create enough semantic separation.

Use it when internal pages are cannibalizing each other or two assets need clearer independent roles.

Separate embeddings

Separate Duplicate Keywords

Keyword Separation Lab
Separate
Reduce repeated keyword footprints across pages

Find pages with high keyword duplication and test whether revisions create a cleaner lexical footprint.

Use it when keyword duplication points to pages that need clearer wording, intent, or coverage boundaries.

Separate keywords

Test New Entity Coverage

Spotlight Author
Validate
Validate rewritten content against the entity graph

Test whether new copy expands the entity coverage and topical relationships needed to capture the surrounding graph.

Use it after entity fan-out to confirm the rewrite improves coverage before publication.

Test entities

Query Coverage Analyzer

Repair & Test — Lexical
A/B preview
See missing query concepts by scored field

Compare title, description, URL, and body coverage against an outperformer, then recalculate an edited target.

Use it when a task shows missing query terms or weak exact-topic coverage.

Test coverage

Query Proximity Visualizer

Repair & Test — Lexical
A/B preview
See ordered and unordered query-term windows

Visualize how far apart query concepts occur in every scored field and test a clearer phrase or sentence.

Use it when all terms exist but the page expresses their relationship weakly.

Test proximity

Field Relevance Analyzer

Repair & Test — Lexical
A/B preview
Compare weighted relevance by page field

See title, description, URL, and body BM25 contributions side by side with the outperformer.

Use it to identify the one field that offers the clearest defensible improvement.

Test field relevance

BM25 Content Analyzer

Repair & Test — Lexical
A/B preview
Confirm long-tail wording with corpus-aware scoring

Compare lexical body relevance using BM25's diminishing returns, term rarity, and length normalization—not TF-IDF frequency or embedding similarity.

Use it when actual search words are missing, over-repeated, or diluted by unrelated body content.

Test BM25

Query Expansion Explorer

Repair & Test — Topical
A/B preview
See the auditable related-term set

Compare weighted expansion coverage and test coherent supporting passages against the outperformer.

Use it when a page omits related terminology that matches the intended query meaning.

Test related concepts

Content Depth & Expertise Analyzer

Repair & Test — Expertise
A/B preview
Compare useful breadth instead of raw word count

See words, sentences, and query-relevant passage breadth, then test missing answers or examples.

Use it when a page needs more useful detail rather than simply more text.

Test expertise depth

Semantic Focus Analyzer

Repair & Test — Semantic
A/B preview
See which passages support or dilute one search intent

Compare every passage's cosine similarity with the query-specific support boundary, inspect its exact contribution, and measure an edited target.

Use it when the Semantic Focus versus Dilution factor trails; use Orbital Drift separately for passage-coordinate drift.

Test semantic focus

META Title Vector Similarity Analyzer

Repair & Test — Semantic
A/B preview
Compare title meaning with the search phrase

See the direct title/query cosine similarity beside the outperformer and measure a clearer edited title.

Use it when the META Title Similarity factor trails even though lexical title coverage may already be adequate.

Test title meaning

Heading Vector Similarity Analyzer

Repair & Test — Semantic
A/B preview
See every H1–H6 similarity and weighted contribution

Compare each heading's meaning with the search phrase, see its hierarchy influence, and test an edited heading set.

Use it when headings label sections weakly or the heading hierarchy does not clearly support the page's search intent.

Test heading meaning

META Title TF-IDF Analyzer

Repair & Test — TF-IDF
A/B preview
See title term frequency, rarity, coverage, and length

Inspect each meaningful search word's TF-IDF contribution, compare title evidence, and measure an edited title.

Use it when the page title's TF-IDF factor trails a Ranking Sensor outperformer.

Test title TF-IDF

META Description TF-IDF Analyzer

Repair & Test — TF-IDF
A/B preview
See description term frequency, rarity, coverage, and length

Inspect each meaningful search word's TF-IDF contribution, compare description evidence, and measure an edited description.

Use it when the META description's TF-IDF factor trails a Ranking Sensor outperformer.

Test description TF-IDF

HTML TF-IDF Analyzer

Repair & Test — TF-IDF
A/B preview
See visible-content term frequency, rarity, coverage, and length

Inspect each meaningful search word's TF-IDF contribution, compare visible content, and measure an edited body.

Use it when the HTML TF-IDF factor trails without confusing it with BM25 or semantic similarity.

Test HTML TF-IDF

Homepage Relevance Analyzer

Repair & Test — Domain
A/B preview
Compare the domain homepage's query relevance

See the 3:2:1 title, META-description, and body calculation and test a clearer homepage draft.

Use it when a landing page trails because its host-wide homepage prior is weak.

Test homepage

Search Citation Explorer

Inspect — Off-page
Compare
See query-relevant sources that cite each host

Compare retained citation relevance without mixing authority or Link Flow into the score.

Open it from a Ranking Sensor task, then use Link Spotter for legitimate opportunity research.

Inspect citations

Wikidata Entity Analyzer

Inspect — Identity
Verify
Verify the external entity's official domain

Compare the Wikidata-backed QID, label, official website, and exact normalized-host match.

Use it to diagnose factual identity gaps without duplicating Spotlight's page-topic graph.

Inspect identity